The Pork & Bacon Forum was established to promote the local Pigmeat supply chain in Northern Ireland. The Forum, which is comprised of processors, producers, the grain trade, government and scientists all supporting Northern Ireland interests, actively participates in market research, promotion and technical investment for the industry.
Whilst price and freshness are the primary concerns when purchasing food products consumers also recognise provenance as a major concern. As a result, and in response to growing consumer demand, The Forum has developed an Assured Origin Label for Northern Ireland Pork. The Thank Goodness label has been developed to help the local supply chain produce clear, consistent and unambiguous labelling and to protect the share of Northern Ireland Pork in-store, adding value to the supply chain.